Yesterday, comScore released a new report entitled The Digital Politico: 5 Ways Digital Media is Shaping the 2012 Presidential Election, which highlights the key elements of the U.S. Presidential campaigns’ digital strategies – such as online advertising, online fundraising, social media, and search – and how they are being leveraged to improve their chances of victory in November. With each successive political cycle, digital media continues to ramp up and play a more prominent role in campaign outreach operations. While TV and radio ads still dominate campaign expenditures, digital media tactics are increasingly being used to influence the media narrative and voter perceptions. In recent years, the Obama campaign has been at…