For those of you who do not currently subscribe to Search Marketing Standard print and digital editions, we periodically release an article from a previous issue free of all restrictions on access. Here is a piece on tools for affiliate marketers that appeared in a recent issue. We hope you enjoy it! Remember, if you are interested in subscribing, you can find more information and subscribe here (and find a coupon code too!). Synopsis — Successful management of an affiliate program takes a lot of skill and effort, but it’s also important to be efficient and effective. In his article, “The Successful Affiliate Program Manager’s Toolbox,” Geno Prussakov discusses this challenge. Breaking down the affiliate program manager’s areas of…
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