App Store

  1. Facebook Could Map Out Local Search, Ads With Waze Deal

    adweek.comPublished

    That could make it more attractive as an alternative to Google, Yelp and Foursquare for people looking to find a restaurant or store while on the move, and in turn make it more appealing to those local businesses trying to drive foot traffic.

  2. Social-Mobile Purple Cloud Takes On Lead Generation

    mediapost.comPublished

    The app that ties into a retailer's Web platform resembles a cross between a human greeter at an Apple store and the technology from the Movie Minority Report that personally welcomes consumers by name and directs them to the merchandise in the...