The ultimate content audit checklist
I think it would be fair to say that Google’s major algorithm updates in the last couple of years have seen us all asking ourselves some tough questions about the quality of what we’re putting on the web.
Links and social shares of your content are crucial, but it’s also vital that Google knows what your website is about. This is one of the main indicators that tells Google what your site is about, so please put keywords in your headers where possible.
Want to create custom reports and save time in Google Analytics, check this guide from Google. So in order to make sure you keep visitors happy and longer on the site (Google likes sites that keep users on the site longer), make sure you have a...
That means if Yahoo can show only a few percent rise in revenue — compared to typically huge gains from other players like Google and Facebook — Mayer will look like a winner, following a similar stock improvement path pioneered by AOL CEO Tim...
There were dueling papers on the mathematical equations behind Google’s PR score. They’ll start rattling off their perfect customer, but have no idea why Google Analytics indicates their customers are not finishing tasks.
For its Staff Picks on the Google Play homepage, app name display is limited to 17-21 (I have seen more at 17 than 21) characters (including spaces) with anything that follows represented by an ellipsis.
In SEO, I feel like Google looks closer at client sites when they're affiliated with known SEOs, and more importantly, so do your competitors. In other words, I think it’s important that you fully understand FTC and Google Webmaster Guidelines when...