adotas.comPublished Representatives from a host of Covario client companies are expected to attend, including digital marketers from such companies as Intel, Lenovo, IBM, Guthy-Renker, and many more. SAN DIEGO (December 5, 2012) – Covario, Inc.the nation’s top...
adotas.comPublished Last month, Covario was selected for the second consecutive year as a two-time finalist by OMMA (Online Media, Marketing and Advertising) magazine for its annual Online Advertising Creativity Awards with clients Samsung and Guthy-Renker in the SEO...
mediapost.comPublished Covario worked with Guthy-Renker to restructure the Proactiv paid search campaign to drive Web site traffic past what television does. The non-brand campaigns yielded a 15 percent year-over-year increase in traffic, 213 percent increase in...
mediapost.comPublished At Guthy-Renker, Colette Dill-Lerner, vice president of Internet marketing, said she has looked at data files "where nearly 50% of the gender is wrong. It led Guthy-Renker to create a score card with help from company partners like demand side...
At Guthy-Renker, Colette It led Guthy-Renker to create a score card with help from company partners like demand side platforms and data management platforms. The need to protect brands and celebrities running campaigns prohibits Guthy-Renker from...
At Guthy-Renker, Colette It led Guthy-Renker to create a scorecard with help from company partners like demand side platforms and data management platforms. The need to protect brands and celebrities running campaigns prohibits Guthy-Renker from...
We use social as a communications strategy, but also as an "acquisition vehicle," though success has been less than stellar," said Colette Dill-Lerner, VP of Internet marketing at Guthy-Renker at the MediaPost OMMA Data with functions, including...